Comments The good thing about a style guide is that it's always right. It's your view on how things should be done - well, apart from observing rules of grammar and spelling although sometimes spelling does offer a little leeway. But it's the guide that you expect your colleagues to work to, whether they agree with it or not. The style guide now available to readers on the College of Journalism site isn't the first to be made publicly available by the BBC.
Who do we write for? Reuters writes for three main audiences: Professional — investors, fund managers, brokers, lawyers, tax specialists and others who take actions based on the news or may use it as a talking point with clients and a source of ideas to inform a longer-term strategy.
Media — broadcasters, newspapers, national news agencies, news websites. The broader public — financially and politically aware readers who get news on Reuters.
All readers want simple, clearly written stories that say what's happening and why it matters. And to comply with the Reuters Trust principles, all stories, blogs and columns must display "integrity, independence and freedom from bias". Basic story structure A good Reuters story gets straight to the point and has all the main elements, including some Newspaper style guide, analysis, human interest and color, woven in from the top, not just tagged on as an afterthought.
The 5 Ws — Who? Typical trunk story intro for breaking news including market reports. Pulls together several urgents or updates on related events, or themes.
The writer gets into the helicopter and looks for the big picture. State an argument, or forecast the implication of a trend, or come to a conclusion.
What is the significance of this event, speech, development? Why should the reader bother to read on? If we can't answer that question, maybe we don't need the story at all. To write the nut graph, answer the following questions: Assume the reader is new to the story, what is the context?
Is this the first time? Is this a trend change? Is this a change in rank for the players as a result of the election, revolution, merger, takeover, earnings report, bankruptcy? What is at risk politically, economically, financially? Are there data and quotes back up the intro?
You should source every new piece of information.
Was a Reuters reporter, photographer or camera operator on the scene as a witness? Good sources and well-defined sourcing help to protect the integrity of the file and protect journalists against legal dangers see The essentials of Reuters sourcing.
They should help to move the story along. Write yourself subheads to create the building blocks. Subheads can usefully help the reader about every words. Each block should follow logically and add detail or data, a quote, and some analysis or context, just like the first paragraphs of your story. What is changing and what is not?
Who are the parties in conflict and why? For Reuters, national and international is usually more important than local Forward-looking is more important than backward-looking.
Have I been fair to all parties and points of view? Have we given all relevant parties a chance to respond to each and every claim we make?
Ensure information in the story agrees with and supports the headline, Are the headline tag and slug correct and appropriate?
Confirm the day of the week and the date. Does the story make clear how we got the information, for example, from a newspaper pickup, interview, or news release? Check all the numbers. Do the components add up to the total, do individual percentages add up to ?
Double-check the period covered, conversions, whether the figure is up or down. Watch for confusion between millions and billions, misplaced decimal points, transposed conversions.Find out the thinking behind MLA style and get opinions and tips about writing.
Formatting a Research Paper Get our guidelines on margins, page numbers, and so on.
Copywriting Style Sheet - sample Most newspapers and journals publish a guide to the style they find acceptable. They are often available on the web. This Guide has obituary writing suggestions and ideas, including: obituary writing tips, a sample obituary template, delicate questions to consider, pitfalls to avoid, writing your own obituary.
A tabloid is both a paper size and a term for the style of the newspapers that tend to use that format. Tabloid is the smaller of the two standard newspaper sizes; the larger newspapers . Associated Press Style Quick Reference Guide To subscribe to The Associated Press Stylebook online, or to find out about purchasing hard copies of the book, start here.
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